iPhone 50% US Market Share

Apple iPhones have about 16% of the global smartphone market. Probably more significant is that it has 50% of the US smartphone market. As Paul mentioned above, services is becoming a bigger part of Apple's profits. Rich Americans are highly desirable customers.

Back in 2019 the iPhone was only 36% of the US smartphone market. I don't have an explanation for the growth in market share, but it's a trend we like to see. Once someone joins the Apple ecosystem, they are unlikely to leave. That means they will be buyers of future iPhones, but more importantly, consumers of Apples bolt-on services too.

You can see the rise of the iPhone's market share on this Visual Capitalist graph - iPhone Now Makes Up the Majority of US Smartphones.