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I am very excited about the prospects for Google Cloud. We have seen how well it has done for Amazon and Microsoft. The cloud business is still in its early stages and I believe there is room for a third big player. That is why I was excited when I saw the following headline Google, Deutsche Bank Agree to 10-Year Cloud Partnership.
It is believed that the partnership could save Deutsche as much as $1bn in costs over the 10 years, thanks to the efficiencies of cloud services. What is great for Google is that it gives them a track record in financial services, a sector that is fast moving online.
According to the article, Google already has HSBC as a cloud client. If Google can make financial services a niche they can sign up a lot more banks. The more banks they have, the more data they can process and the better their service becomes. Such is the nature of cloud services. It learns what is best for the client over time.
AWS (Amazon) and Azure (Microsoft) both have their own niches. But as I said earlier, there are plenty of sectors that still need to move online and will be looking for a happy cloud home.
