Netflix Allows Free Viewing

Do you remember M-Net Open Time? I can't remember if it ran everyday between 18:00 and 19:00 or only on weekends? I clearly remember it on Sundays though. We would watch whatever the free to air content was, where the bulk of the adverts during that hour were focused on the amazing movie at 20:00. Then at 19:00 Carte Blanch would start and they would run through the line up of what lay ahead for their action-packed show.

At that point, you start getting nervous because you know that you are on borrowed time. The Open Time period has officially ended, but the channel is still running. Inevitably, the free to watch signal would last until roughly the climax of the first Carte Blanch story and then cut. You know, when the presenter bursts into someones office demanding answers, and then static. . .

It was a very clever way to get people to sign up for the M-Net service. Give people a taste, and then leave them wanting more. I don't know about you, but the Open Time worked on me. If I was employed back then, I would be calling M-Net on Monday morning.

Netflix is now trying a similar approach to attract new subscribers. The streaming giant will allow non-users to watch the first episode of some Netflix original series for free. Then to start the second episode, customers would need to sign in and subscribe. Interestingly, they are also making some movies free to view. Netflix has already spent the money creating these shows, so they don't have anything to lose by trying this method of marketing to consumers. If it doesn't work, then they can just can it.

Read more here- Netflix makes some movies and shows free worldwide to non-subscribers.