Who do you trust the most? It turns out that you trust your friends more than anybody else. I have seen on my Facebook stream people asking questions and getting answers. For that I use Google, but some folks are more likely to trust their friends than the internet. I get that. So then you would not be surprised to see The Chart That Shows Why Advertisers Won't Give Up on Facebook. I hacked the chart, courtesy of Neilsen, it makes for interesting viewing: